Fenchurch Korea and DealiciousKorea

Fenchurch Korea...The first time I've ever seen its clothing (at least when I was exposed to the brand with awareness) was when I met Henry for the second time. We had a meeting almost every night, and Henry always wore the same old sweater that said Fenchurch on it. Initially, I thought it was some sweater made by a church for an in-church group.

Then, we had our first opening party, which led me to realize the value of Fenchurch wear.

Dae-Joon Kim--Henry's old friend from Busan and the CEO of Fenchurch Korea.

Dae-Joong Kim, Fenchurch's very own CEO in Korea and Henry's old friend, decided to provide us with 50 Fenchurch t-shirts. My initial thoughts were 'Why would we want to wear some church group sweater?' until I looked online to find out that Fenchurch is a fairly well recognized brand in Great Britain. Not only that, its articles are EXPENSIVE! I mean, a t-shirt costed 49,000 won. A t-shirt!

Furthermore, when I saw the long line at the door of Soundholicity with people waiting to get the Fenchurch t-shirt, I came to observe the marketability of the Fenchurch brand.

Look at that line!

So..it took me a while to realize what Fenchurch was, but I was not alone. Most Koreans or foreigners in Korea do think Fenchurch is a name of a church. To spread the name of Fenchurch throughout Korea, Mr. Kim decided to team up with Coupang, one of the leading social commerces in Korea and of course DealiciousKorea, one of..the world dominating communities to be.

I am especially proud to present the Fenchurch t-shirts on our website at the lowest price in Korea. Cheaper than Coupang, cheaper than any other Fenchurch dealers.

A 49,000 won shirt is now 9,500 won through www.dealiciouskorea.com. I know what I am getting my mom and sister for Christmas ;).